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January 24–26 · San Diego, California

The Salon Event
of The Year.

Hair education. Sales. Marketing. AI. Wealth building. Three days in Southern California for owners and their teams who are serious about growing a stronger salon business.

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The Event

Not Just Another Beauty Conference

It’s a business move.

SalonCon sits at the intersection of hair education, business strategy, sales, marketing, AI, and wealth building. It’s three days built for owners and stylists who want to run a stronger, more valuable salon business — not just work in one.

Who It's For

Built For Your Whole Team

Salon Owners

Owners ready to grow a stronger, more valuable salon business.

Salon Owner A-Player Team Members

Bring your top team members to level up right alongside you.

Independent Stylists

Booth renters and independent stylists building their own book of business.

The Curriculum

What You’ll Learn

Four categories. One goal — a stronger business.

Hair + Technical

Multi-Method Hair Extension Certification. High-ticket color application training.

Sales + Marketing

Sales training and marketing training built for salon owners and their teams.

Business + AI

Business AI operating systems — the tools and systems that help owners run and scale more efficiently.

Wealth Building

Tax strategy, investment strategy, and wealth-building classes made for salon business owners.

The Destination

Town & Country Resort, San Diego

SalonCon takes place at the Town & Country Resort in San Diego, California — warm, walkable, and built for three days of education by day. Fly into San Diego International Airport (SAN).

The Agenda

Three Days in San Diego

JAN 24

arrival & welcome

Attendee arrival. Welcome Happy Hour begins at 5:00 PM with cocktails and passed hors d’oeuvres.

JAN 25

education, day one

Education runs 9:00 AM–5:00 PM with a lunch break during the day. Food is available for purchase onsite. Evening event details to come.

JAN 26

education, day two

Education runs 9:00 AM–5:00 PM with a lunch break during the day. Food is available for purchase onsite.

The Experience

More Than a Classroom

it’s where the room changes you.

Three days of education, connection, and a Southern California setting built for owners and teams who show up to grow.

Two Full Education Days

Hands-on sessions January 25 and 26, 9:00 AM to 5:00 PM, covering hair, business, sales, marketing, AI, and wealth building.

Welcome Happy Hour

Kick off January 24 at 5:00 PM with cocktails and passed hors d’oeuvres.

Salon-Industry Networking

Meet owners and teams building the same kind of business you are.

A Room Full of Ambitious Owners

Spend three days around people who take their salon business as seriously as you do.

What Attendees Say

Hear From Salon Owners Who've Been In The Room

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Apply

Reserve Your Spot

We accept a limited number of applications for each SalonCon cohort to keep the room focused on serious salon owners and their teams.

For those Ready to Scale

  • Full access — January 24–26
  • Welcome Happy Hour
  • All education sessions
  • Business, sales, marketing, AI & wealth-building training
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Be In The Room

January 24–26 San Diego, CA

Hair. Business. Marketing. AI. Wealth. Three days that pay for themselves the moment you’re back at the chair.

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FAQ

Frequently Asked Questions